Pokaži rispekt, reaguj na hejt
Pokaži rispekt, reaguj na hejt
Flagship Programs
Pokaži rispekt, reaguj na hejt campaign, initiated by PepsiCo and its brand Clipsy in 2023, addresses digital violence and promotes child safety online. This initiative, supported by various ministries, focuses on educating middle school students across Serbia and Bosnia and Herzegovina through workshops and a dedicated website, clipsyprotivhejta.com. The campaign aims to empower youth with strategies to handle digital violence, involving educators, psychologists, and media experts in creating a safer digital environment.