Propulsion Fund was approached by the Swedish Embassy in Bosnia and Herzegovina to participate in its international initiative for development strategy covering three regions, namely the Balkans, Eastern Europe, and Turkey. Within the Balkans, the strategy covers six countries, with a particular emphasis on Bosnia and Herzegovina, where a special event was held on June 2, 2014, to kick off the strategy.
Therefore, Fund was asked to produce a BiH-specific version of the strategy, along with a brochure about ongoing Swedish development cooperation with BiH, visuals, infographics, campaign and event branding. A number of speakers representing government, civil society and the private sector participated at the conference on June 2 at Hotel Bristol, in BiH. Fund’s participation in the campaign is focusing on increasing visibility with regard to Swedish development cooperation, engaging partners to contribute to campaign development, and long-term constituency building, which would ultimately result in providing the necessary foundation for strategy sustainability over the period of at least seven years. The kickoff conference in Sarajevo was just a first step toward establishing what elected representatives, other public figures, and ordinary citizens, think needs to be done in order for Bosnia and Herzegovina to really become a more prosperous country – tomorrow.